Guide to make money online!

People who purchase products online aren’t much different than people who purchase off line. They may be a little more cautious with how they spend their money, due to security and privacy reasons, but for the most part they care about the same things, foremost among them being value. The following five factors that influence buying decisions are important considerations if you expect to close the sale on your website.

Factors That Influence Buying Decisions

Online consumers today are more sophisticated than they were ten years ago, or even five years ago. They’re not afraid to make a purchase online, but they will go out of their way to make sure they get value and are very concerned about privacy and security. If you expect to close the sale on your website then you need to consider the following five factors BEFORE you ever ask for the sale:

• Security
• Privacy
• Value
• Approach
• Emotion

Customers Buy From Secure Websites

Online consumers are very concerned about security. They’re also educated. They have read up on cyber security and you should too. If you cannot convince your site visitors that your site is completely secure and that their financial information will be handled with care, they will go leave your site and go somewhere else. Security is one of the most important concerns for online consumers, especially today.

The Growing Concern Over Privacy

In addition to security, online consumers are concerned about privacy. They will guard their e-mail addresses and other personal information with great care. If you want to build trust for your brand then you should start with assurances. Make sure that you put your website visitors’ minds at ease with constant reassurances that their private information will not be sold or shared with third parties.

Regard for privacy online has been growing for the past couple of years. Some European countries have sued Google over privacy issues and Yahoo! announced last December that it will not store search information on searchers beyond 90 days. Privacy is important to online consumers. Having a well thought out and clear privacy policy on your website will go a long way to building trust and confidence in your business.

What Do You Offer Of Value?

Many consumers would still rather drive to pick up an item for purchase instead of making that purchase online for less money. In order to convince online consumers that purchasing your product online is safer and better for them, you’ve got to go out of your way to establish value in their minds.

Even then, providing a local retail outlet where consumers can order online and pick up their items later is a viable business model and could be the way to go for many online retailers. Still, value is in the forefront of consumers’ minds. In order to get them to purchase online you’ve got to ensure that you offer loads of value.

What Is Your Approach?

How you approach online consumers determines to a great degree how you build trust. I still see veteran Internet marketers make the mistake of talking down to their customers or making basic assumptions about behavior to that lead to dismissal or rune behavior. Just because a person has not made a purchase in the past does not mean that she won’t make a purchase in the future. But how you treat a consumer with your content may determine whether they do business with you at all - now or next year. Check your approach and ensure that you meet the emotional needs of your readers before you ask for the sale.

What About Emotion?

People buy for emotional reasons and defend their purchases logically. If you want to close the sale online then you’ve got to make the most basic emotional appeals and meet a real need in the minds of your readers. You have to connect with them on a gut level. Sometimes that takes more than one touch point. Pre-sales is just as important as closing the sale and savvy Internet marketers are learning how to set the stage for the sale down the road by spending a large amount of their time on pre-sales communication that builds trust and confidence.

Conclusion

Different people buy for different reasons, but at the heart of every consumer action is emotion. If people trust you they will buy from you. If you fail to earn their trust then it doesn’t matter how well you do everything else. These five factors all contribute to whether or not a consumer trusts you enough to exchange their hard-earned money for your product or service.

Traffic exchange is one of the most popular methods in internet marketing. It aims to gather visitors for the sites for free. It is very effective in generating free traffic to a site. It is also a very powerful marketing tool in terms of promotion. Traffic exchange has a very big potential in promoting a business, product, or service.

It is a fact that most of the individuals engaging in traffic exchange wants to bring traffic to their sites; so it is a must to use the program properly. Traffic exchange must surely be a part of the marketing plan but there is a strategy to make it very effective. Aside from bringing traffic to a site, it must also be a goal to introduce the business, product, or service to more people; whether they are ordinary consumers or internet marketers.

One big factor that will affect business promotion within traffic exchange is the use of landing pages. The viewers have limited minimum timeframe to surely view the promotion page. It usually goes from 10 seconds to 30 seconds. For this reason, it is important to have a page that will load all the elements easily. It must be simple but very enticing, fresh and unique, in order to grab the attention of the viewers who initially just surf a lot to bring back huge traffic to their sites. This page is called a landing page. it is like a summary of the main site, business, product, or service.

The landing page can be a splash page or a squeeze page. The splash page contains a link that will direct the viewer to the main site, or to another site that contains more information about the offer or promotion. A squeeze page contains a form where the viewers can leave their contact details in exchange with a free offer, a trial offer, or a subscription.

Whatever the type of landing page is, the first thing to consider is that the page must move the viewers to action. This action could be to know more about the product or to leave contact details. When the viewer thinks about knowing more about the business, it is already the start of being a potential customer; when the viewer leaves his or her contact details, it is an opportunity to keep in touch with this prospect in the future.

Furthermore, it is important to build a mailing list. This will surely help in future marketing plans. Keeping in touch with the potential customers for pre-selling and other reasons that could lead to a sale is a good technique. It makes the customer more familiar and comfortable with the business.

While considering these, it is best to join several traffic exchanges at one time since not one program requires membership exclusivity. Once signed up for numerous programs, it is best to surf all of them at the same time through a multiple tab browser. This will save a lot of time and effort while driving the desired traffic to the owned sites. Additionally, it is best to have downlines ore referrals to have more bonus credits and have more traffic with less effort.

When you begin learning how to make money online you must first have goal. Without a clear goal in mind you will find it difficult to set targets, and without targets you will find it more difficult to make money. That is why all businesses have a gaol and set regular targets that are the subject of business plans.

It has often been said that a failure to plan is a plan to failure, and nothing could be truer. As a simple goal, decide how much money you want to make in your first year. You could be silly and decide on a million dollars, but you are unlikely to achieve that, so be realistic: say $75,000 in your first year.

You can then break that down into monthly amounts, starting small and increasing each month, which will give you the basis of your targets. You should then plan how to meet these monthly targets. That is a good sound basis of a strong business.

However, you now have the problem of how you are going to make that money. There is a large number of ways in which you can make money online, some of the most popular being|:

1. Creating your own product or service.

Perhaps you have a skill or specialized knowledge that others will pay for. You might be a children’s entertainer or a hypnotherapist. Perhaps you can write en eBook about breeding dogs, or make a video series on maintaining your own car.

I know of one person that made a fortune by making series of short videos of how to carry out simple household maintenance tasks, such as changing an electrical plug, changing a tap or faucet washer, and even putting in a new sink and laying a carpet. A simple idea, yet something that had a massive customer base. Think of all those women living alone, or even guys that don’t know why a screwdriver has a flat end.

Think of what you are good at, or what you have knowledge of, and work out a way of packaging that knowledge or these skills in a way that would sell. I am a good writer, and make money online writing articles to help others to promote their websites.

2. Sell somebody else’s product

If you are unable to produce a product of your own, then sell somebody else’s. Everybody trying to learn how to make money online has heard of affiliate marketing, even if they don’t recognise the word. Affiliate marketing is selling a product for somebody else in return for a commission.

If that product can be delivered electronically - by email or downloaded - then that commission could be 50% or higher, since there is no replacement cost. Unlike a tub of vitamins, an eBook or software application doesn’t have to be produced again once it has been sold, so the vast majority of the selling price is profit. You can therefore be paid more for selling it. 50% is about minimum for such items, and some go as high as 75% or even 80%.

3. Others

Among other ways of making money online are multi-level marketing (MLM), where you recruit others to sell products for you, you receiving a commission on their sales, buying on eBay, and selling the same items for more than you paid for them, buying items in bulk when they are in high supply, and selling at a high price when they are scarce (e.g. certain toys at Christmas time), and many others.

Each of these ways of making money online has one thing in common: you have to learn how to go about it and how to promote whatever it is that you are doing. Even your eBay business has to be promoted by means of your ‘product description’.

Most businesses need a web presence, either as a traditional website or some other presence on the web such as a Squidoo lens or participation in social networking. They might also need software, and knowledge of how to use it, and knowledge of how to attract traffic - potential customers. Without customers, your business will fail.

This is where most people begin to fail. In fact 99 people out of every 100 that try to earn a living online fail. They fail for one of 4 reasons:

1. Lack of Planning

They did not have a clear objective in mind and did not plan properly. The started their business on shaky ground and looked on it as a hobby. They fell into one of the main traps of working at home: worked part-time, and took time off whenever they felt like it rather than set out the daily tasks needed to meet their targets and work until they were completed.

2. Lack of focus: Information Overload

They did not focus, and jumped from one program to another. They had too much information, and were unable to give any one method of making money online the time to work for them. They tried too much at one time and so failed in everything.

3. Lack of Perseverance

They gave up to soon. It takes time to build up a successful online business. Except for a very fortunate few, there is no ‘get rich quick scheme’. Making money online is hard work, and those that persevere tend to succeed. Most don’t!

4. Lack of Knowledge

This is the least reason for failure. There is no need for lack of knowledge in the internet age - everything you need to know is out there, yet many people try to do it themselves without getting the information they need. Learn from the work of others: do not reinvent the wheel. Trite, I know, but true nevertheless.

Use whatever training courses are available out there. It could be expensive, I know, but there are ways to learn all you need to know without spending a lot of money.

It is important that you do not fail for any one of the above reasons because they are all avoidable. It is a shame that so many dreams are shattered for a lack of planning, focus, commitment and perseverance, and a lack of knowledge. All are avoidable.

If you want to sell “info products” online and make a significant income, you need to give away free information. Don’t misunderstand “give away”. All human interactions are built on exchanges. “To give away information” means to exchange it for something other than money. You exchange the information for a relationship that allows you to keep in touch with your prospects and customers. It’s a common relationship marketing strategy.

The way it works is this: a large income comes from repeat sales. Repeat sales come from relationships. On the web, relationships come from email lists and positive interactions with the people on the lists. Email lists and positive interactions come from giving away information.

You need to have a relationship to somebody to sell to him or her. You have to establish a relationship of trust. Once you have enticed somebody to your web site, you can establish at least a brief relationship on your “pitch page” by telling your story, being honest about some shortcomings of your product, and including many endorsements from satisfied customers.

But consider: you gone through all the trouble to entice people to your page, and you gone through a lot of effort to make them feel confident in you. Suppose they don’t buy the product immediately, which is typically the case. You have expended all that effort for nothing. Remember, you need half a dozen or a dozen interactions with most people before they are willing to buy. And even suppose they buy your product. If they just go away, you have lost all the good work you put into establishing a relationship in the first place. You don’t have a chance to interest them in related products.

It’s always easiest to sell to people you’ve sold to before and who liked what they bought from you. It’s easy to sell to people who know you and are comfortable with you, even if they haven’t purchased anything yet.

Although you can make some money from selling single items to people, it is clearly advantageous to build relationships so people will keep coming back to buy more.

Since you must be in touch with your customers and prospective customers repeatedly, you need an email list.

You want to get prospective customers’ email addresses, but what possible reason do they have for giving them to you? To get prospective customers on your email list, you have to give them something that they want. You can entice them to your squeeze page — the page on which you ask for their email — by offering them information that would help them solve a problem or fulfill a desire. They give you their first name and email, and you email them the information that you promised.

You must keep emailing them to maintain the relationship, but you can’t email them hard core sales pitches. A sales pitch is not a relationship. Indeed, spam emails are sales pitches outside of relationships.

So if you must contact them repeatedly, what do you send them? The only way you’re going to sell any products is if those products solve problems or fulfill desires. The only reason they got on your mailing list in the first place is that you offered them something to help them with the problem or desire. That’s the only thing you know that they’re interested in. So obviously you should send them more suggestions on how to solve the problems and fulfill their desires. To be a commercial success, you must balance giving them useful information against not giving them all the benefits that they will gain from your products.

So both to get an email list and to maintain positive interactions with the people on the list, you must give away information. Giving away information leads to relationships, relationships lead to repeat sales, and repeat sales lead to significant income online.

Most of us are well aware that the search engines frequently change their algorithms to improve search results for users (and foil spammers), which can make it challenging for small businesses just to keep up. But as web technology continues to evolve, it also creates new opportunities for small businesses to improve their SEO strategies and boost their rankings as well. Social media (sites like Facebook, Twitter, LinkedIn, Technorati, Digg, etc.) provide an excellent opportunity for small businesses to not only promote their products and services online, but also to gain significant ground in the search engine results.

One of the most critical components to getting top search engine rankings is the number of inbound links and link popularity a web site is able to build. Although there are several existing link building strategies available to small businesses (e.g., press releases, directory submissions, article syndication, etc.), social media can help create additional high-value, on-target inbound links that are essential to achieving top placements in the search engines.

For example, each time you use Twitter to publish a link to new content on your web site, that link gets “planted” on the Twitter page of each person following you, and has the potential to spread even further as your followers share that information with their own network of contacts.

Integrated Social Marketing (ISM)^TM
If you have properly integrated your social networking profiles together, that same Twitter “tweet” could then be fed via RSS to your Facebook business profile, your corporate blog, your LinkedIn account, and any number of other social sites that you have set up for your business. It’s not a far stretch to imagine the link you broadcast on Twitter could reach dozens, hundreds, or even thousands of other places on the web, all pointing back to your web site! By integrating your social networking profiles with each other, with your web site, and with your existing marketing initiatives, you can easily make one single marketing action (such as a tweet) show up in multiple places online, each containing a new, relevant inbound link to your site.

Quantity AND Quality
In addition to the sheer number of inbound links that are created through social marketing, the value of the links that are created is another important criterion that search engines consider. To be valued by the search engines, inbound links must be from relevant, “quality” web sites, and search engines today give social sites like Facebook and Twitter great value. These sites are highly visible to the search engines, and are constantly taking updates from users. Links tend to be shared according to subject matter, which means the search engines will see them as being relevant and on-target. All of these factors combine to create high-quality inbound links in the eyes of the search engines.

Online Visibility and Branding
Creating visibility for your business and your “brand” is really key when using social media for building links. The power of social media is realized when other users see your links or content, then share that information with their own network of contacts. Simply adding a bunch of links to your social profiles is not enough; you need to have a strong reputation and a brand that users trust so they will feel comfortable sharing your content with others. Brand recognition typically leads to natural link building anyway, which means your inbound links will end up coming from bloggers, colleagues, customers, and other people who are exposed to your links and find them useful enough to share with their own contacts.

The Proof is in the Rankings
A recent example from Website Magazine explained somewhat surprising results when they searched for their publication’s name in Google. As expected, their web site came up as the number one listing on the results page. But what was not expected was the number three listing on the results page was the magazine’s Twitter page. They then performed a number of Google searches for the terms “Chicago Tribune,” “Chicago Public Golf,” and “Daily Career Tips,” all with similar results in Google - the Twitter page for each of these terms came up near the top of the search engine results every time.

The conclusion was that given these results, Google must be giving serious weight to Twitter content, and I happen to agree. The search engines of course keep their ranking algorithms top-secret, so there’s no way to know how much weight (if any) is really given to Twitter or other social media sites. But results like those in the example above are hard to ignore!

A Great Opportunity
Social media is here to stay, and small businesses are beginning to use it to effectively promote their businesses, reach their customers, find new leads, keep customer mindshare, and instantly communicate with customers. But maybe one of the biggest benefits of adding social media to your marketing mix is the creation of high-value, on-target inbound links that can help improve visibility in the search engines and boost your business to the top of the search engine rankings.

Question and answer sites are quite popular among people who are searching for specific information or have some knowledge to share. In these websites, users post their questions on any topic anyone could possibly think of and other users can post their answers. All questions and answers are then stored within the site. This way, those who do not wish to participate can still use the site by searching for topics that are of interest to them and viewing answers to other users' questions.

Today, the most popularly used question and answer site is Yahoo Answers. Among the most appealing features of the site is how users can select the best answer to any question. What's considered as the best answer then appears more prominently in the question's web page allowing other users to quickly view the most relevant information.

These question and answer sites can be very useful for people engaged in affiliate marketing. In sites like Yahoo Answers, affiliate marketers can simply search for questions that are related to their niche. This can be done either through the site's search function or going through the available categories. Whenever they find relevant questions, affiliate marketers can use their expertise on their niche to provide answers. Within the answers, affiliate marketing links should be included so users who are interested in reading more information will be directed to the affiliate marketer's site.

If you want this to work for making money online with affiliate marketing, try your best to provide detailed answers to questions that are related to what you have to offer. Never spam the question and answer site with your affiliate marketing information because that could be grounds for getting banned. For this reason, you should always provide useful information when answering questions. Be sure that you are subtle when including your affiliate marketing links and never allow yourself to sound like you're giving a sales pitch.

Question and answer sites are among the most useful free platforms marketers can use to increase their affiliate marketing commissions. By spending just a little time each day to provide informative answers to questions, affiliate marketers may have much to gain.

Some hints and tips on how to make the most money from selling on eBay, spend less and how to maximize how much you get from each sale.

Avoid paying for unnecessary listing "enhancements"

Add-on's for listings to enhance picture galleries, such as gallery plus or supersize picture are not likely to push sales up much further as buyers should already know what they are purchasing since they have made the search and have already clicked through to your page. The only thing needed now is to catch their eye with a good and tidy description of the item you are selling. Try not to over exaggerate it too much but be firm and precise and most importantly honest with a clear description of your item to catch their attention, make sure to emphasize on the positives and good selling points.

TIP: Sites such as Photobucket (http://www.photobucket.com/) let you register and upload pictures for free, which provide an HTML link to where your picture is located. This will let you add as many pictures as you want to your eBay listing for free. Simply do this by selecting the HTML method when creating your eBay listing, and then insert Photobucket's HTML link into the eBay listing box, then switch back to the normal tab. This should now display the picture from Photobucket on your listing page, you can freely drag the picture to your desired size or location on the listing page. This will save you the extra money from purchasing gallery enhancements and allow you to freely add as many pictures you want, for FREE. Your pictures will be displayed on the listing as normal when buyers visit your page.

The options to highlight or bold text your listing will make your listing stand out, however, it may do so for the wrong reasons. Normal results (without the added features) will give people the impression of a normal, genuine listing, without it trying to be too "in your face". As it is typical for ads (banners, towers, popups, etc) to try and blend in with the rest of the content on a page but have a tendency to be a little "different" from the rest in order to draw attention to itself, they could have the reverse effect and give the impression that it is an ad as opposed to a genuine listing, prompting people to have a split second thought before clicking that link. The best way to attract people to your listing is to include a good, clear picture (the free one) and provide an eye catching title for the listing, instead of trying to make it too over powering and "ad-like". Again, as the buyer has searched for what they are looking to buy, they are more than likely aware of what they are looking for beforehand, so such enhancements will not likely do much in terms of pushing up the final price and you could end up spending more money to no avail.

Research on previous sale prices, and keep up with the competition

It is important to have an idea of how much your item is most likely to sell for, to know this, make a search on eBay for similar, if not the same item(s) that you are about to sell on eBay. Make sure you are logged into eBay (it usually doesn't work if you are not logged in) and click on the "Completed Listings" link on the left hand side bar, which would show you what has sold and for how much, when it was sold, if it failed to sell etc. You may choose to sort this by price + PP from highest to lowest and vice versa, date, etc. depending on what you want to have an outlook on. Once you have a general idea about the demand of your item and the potential selling price, be sure to keep up with the competition and stay ahead of the game one step. If you are buying and selling items at buy it now prices, make sure to find another seller who is doing the same and try to slightly beat or at least match their asking price, attracting more customers to you rather than them. As long as your price for the same thing is the lowest on eBay, people will buy from you, even if you are asking for 5p lower (with a good reputation and feedback too, of course).

If you are in it for the long run and have many of the same item to sell continuously, then it is better to have more sales generating a bit of profit, than setting the asking price too high and putting off buyers, resulting in a potential for greater profit, but less likely to get it as the chances for a sale are lowered, with possible loss of money due to listing fees.

The promotion of services and products via Internet is dubbed as Internet marketing. Reduced marketing costs as well as the distribution of information on a wider range are few of the positive aspects brought by the Internet marketing. Emails, forums, websites, articles and blogs are commonly exercised for online advertising or Internet advertising. The best part about online marketing is that it targets a large number of audiences, thereby attaining speedy promotion of services and products.

If you are doing Internet marketing, it is very essential for you to go through internet marketing training in order to directly aim the targeted audiences devoid of wasting your precious time. When it comes to marketing training, the foremost consideration that you should keep in mind is to always think from the viewpoint of your potential customers to devise the most excellent marketing strategy as well as tools. Sensing from the perspective of your targeted audiences is the most effectual way of amassing generous and only targeted audiences.

Numerous other tools essential for Internet marketing include:

Keywords: Always ensure to put in the most sorted keyword, as this will increase the quantity of visitors that will bookmark your site and will visit again. Also, this will allow your website to rank in the top ten list of leading search engines, thereby attaining business growth. Make sure that your website content includes the most frequently searched keywords or key phrases to build a reputable website rank and potential customers.

PPC advertisement: It is another most effectual way of generating online targeted traffic. PPC is the online advertising model where the advertisers pay when the users click at the Internet advertisement. In this kind of advertising method, the advertisers bid over the keywords. When the webpage content having the bidden keyword or key phrase is shown, the ads related to it are displayed as well, thereby creating possibilities that the visitors will click them.

The website charges the advertisers on the total number of clicks an advertisement receives. The Google AdWords provides PPC advertising where the advertisers specify the phrases and words, which are expected to trigger their ads. Their ads are positioned within the category of the sponsored links at the search result webpage of Google. Numerous other ways of effectual Internet marketing are article marketing, Google AdSense, Forums, Blogs, SocialNetworks and emails.

I have a saying that I often apply to many situations in life: "Don't go to China to get to California."

How does that apply to online marketing? More often than not, we determine an online campaign's success through some high value action, like lead capture, video view, or something similar. But just as often, and even though these actions are at the heart of a campaign's success, those actions are hidden or put at the end of a process or banner.

Critical messages and calls to action are obscured by creative, images, and messaging, and they're relegated to the back of the visual and click-path sequence. Yet those items' resulting metrics are the first thing people look at when evaluating a campaign's key performance indicators (define). This is done for a variety of reasons, such as simple ignorance of best practices, an aversion to asking people for what you want, extraneous pages and content, or an overly hard sell that focuses on selling a product rather than the escalating or high value action on a landing page. The result is always the same: users are forced to jump through more hoops to engage in the behavior we want and conversion rates go down. Users are being forced to go to China to get to California.

Below are six tips to helping your users get to California by a more direct route:

• Promote and deliver on benefits and offers. Google did a study a couple years back showing that 70 percent of what influences clicks in its text ads are the benefit and offer statements. Our agency has found this fact applies to most things online; tell people how you will help them and what you can give them right then and there. Display benefits and offers in your banners, deliver on them on your landing pages, and watch your conversion and action rates go up.
  
  
• Use a reverse-pyramid message structure. Typically, good creative people love building to a crescendo. Lead with a tease, then deliver the payoff with a bang. This may be good for a mystery novel or an episode of "Curb Your Enthusiasm," but for banners and landing pages it's not so good. When trying to get people to take action online, lead with the payoff and get right to the point. Most people won't sit through :15 animation frames to get to the offer. You need to grab them right away with the wow factor, then follow up with the facts. Sizzle, then steak.
  
  
• Have a static call to action. No one will care about your call to action if she doesn't see it. Leave real estate in your banners for a constantly displayed call to action. That way people don't have to sit through all your brand messaging to see the offer. Don't just lead with it, make it ever-present. It should be brand message next to offer, not brand message then offer. And with skyscrapers, always put the offer at the top of the banner
  
  
• Make your landing pages deliver. This should go without saying, but deliver your benefit and offer right on the landing page. Don't make people dig for it. If you have a form, limit the form to just those items you really need.
  
  
• Surface calls to action. Remember, people may not convert on your landing page. They may click through to your site or even come back later. When it comes to the rest of your site, don't drown those calls to action -- surface them! Make sure you have real estate on every page for those great offers.
  
  
• Sell the action, not the product. Finally, if you want to capture leads or build your e-mail list, sell the action, not your product. Let's say you're a high tech company with a hugely expensive solution; we're not talking impulse purchase here. Expecting a landing page to sell the product is a pretty daunting task. Let the landing page sell the white paper or lead capture event, and leave the selling to your salespeople. Sure the page can inform and warm, but it won't close the deal.

If you spend much time on the internet you will find that there are advertisements everywhere trying to sell you something that will teach you how to make easy internet money. If you have ever bought any of these programs you were probably soon disappointed.

Most of these programs are based on the same concept. Most of them will tell you to make money by going out and trying to sell something to somebody. In most cases you will be told to sell the same money making program that you just bought. Whether it's network marketing, internet marketing or something that claims to be neither of the two most how to make easy internet money programs for sale are based on the same concept.

Some of these programs are fine for people who are good at selling and who like to sell. But most people are not good at selling and don't want to have to sell.

If you want to make easy internet money but don't want to deal with all these gimmicks then why not forget about all that stuff and make money online the same way major banks and many corporations that we are all familiar with have been making money for many decades.

Most people don't realize that by far the largest market in the world is the foreign currency market also called the forex. Trillions of dollars are exchanged on the forex daily. Not billions but trillions, this market is massive. World currencies are being traded 24 hours a day and this causes their values to constantly fluctuate. Banks and other institutions learned a long time ago that they can make massive profit from this constant fluctuation in value.

Now with the internet anyone can sign up for a forex account online and with a small amount of money be able to control a large amount of money with leverage and make a profit from these value fluctuations. In order to do this it used to require market analysis and being able to predict where the currency prices were going. That's not the case any more.

Now there is software that will do all of this for you. This software called expert advisors or robots are programmed by currency experts and once you set it up on your forex account it will buy and sell currencies for you at the right times based on time tested formulas and make money for you on autopilot. You don't even have to know how the currency markets work because the program does it all for you.

If you want to know how to make easy internet money try a forex expert advisor. The one I use doesn't cost much and is making me a very nice income all on autopilot while I do the things I want to do. Just make sure you get one with real live proof of making long term profit. Most forex brokers will give you a demo account with play money to practice on. You can try the expert advisor on a demo first just to make sure it works and will make money for you.

At some point, any online business owner needs to make changes to his business model in order to continue to make money online. This is because the market as well as the online business environment continuously evolves. If an online business owner is not able to adapt his business model to those changes, he will ultimately fail to make money online.

There are a number of indicators that you need to rethink your online business model and most of them are actually quite obvious. However, many online business owners choose to ignore them and refuse to act on those signs. To be successful, look out for the three most commonly ignored warning signs listed below. Once you notice them, reflect on how you can tweak your online business model to avoid failure.

1. Your Profit Margins are Decreasing

More often than not, online business owners choose to have a constant profit margin and only increase expenditure when revenues increase. If you find that your profit margins are slowly decreasing, try to find out why. It may be because your sales are decreasing or you are spending more than you should.

2. Your Sales Growth is Slowing Down

Continuous growth is the only thing that will allow an online business to thrive. If your sales growth is slowing down, it may be because you have saturated your market or your potential customers are turning to your competitors. It may also be because your old customers are no longer buying from you. Determine what it is that is causing your sales growth to slow down and act on it right away.

3. Your Response Rates are Dropping

If your online business model involves direct marketing or depends heavily on your email marketing campaign, be sure you track your open rate and your response rate. Once you notice that these are dropping, you should realize that you are doing something wrong. You may want to improve your copy or make your offer more enticing.

These are just the three most commonly ignored warning signs that an online business owner should rethink his business model. Once you observe them, act on them quickly so you can avoid online business failure and continuously make money online.

From Make Money Online Blog!

For those of us who are running an online business certainly know that it’s not easy to gain traffic to our websites. It requires plenty of tedious work, consistent action, and a desire to make our online business succeed.

There are many ways to get traffic to your website. Some people suggest using a plethora of traffic generating methods. I suggest to find just one way, become very good at mastering this one method and use it over and over again. Learning all the different ways is fine, but keep in mind that the learning process itself will take time in which you could be implementing a traffic generating method that you already know.

In this case it only makes sense to find one method that you think you can master and just stick with it. That way you will optimize the amount of time you have to spend on your online business towards gaining that much needed traffic. Trust me, you will not make any money if you can’t get traffic to your website.

If you want your online business to succeed long term and would like traffic to come as cheap as possible, you’ll want to utilize the power of back links. Back links are simply links on others websites that point back to your website. The more back links you have, the higher your website and websites pages will rank in the search engines.

This is a very important concept to know for any internet marketer. Your goal should be to use a method where you are constantly picking up back links on a daily basis. When you combine those back links with keyword research and search engine optimization, over time you will begin to see your traffic drastically improve. Here’s an example of how I get traffic two ways using one method…article marketing.

The first thing I do is my keyword research. Ill write down a list of about 10 or so keywords that get a decent amount of traffic and very little to moderate competition. Once I have compiled the list, Ill write an article using one of the keywords and post it on my blog. Then I will write another article and submit it Ezine Articles using the same keywords as a hyper link in the authors resource box.

Over time I’ll see that page slowly move up the rankings for those keywords. The more back links I have pointing at that page, the higher and faster it will move up the rankings. I will rinse and repeat this process for all of the selected keywords until I have reached page one for each. It may take a month or more to do. Then I will select another 10 keywords and repeat the process all over again.

You can see how powerful this method is over time. After a year of this process you can be ranked on page one for over a hundred keywords all of which will bring targeted traffic to your website.

Whenever we hear the word marketing images of television or magazine ads mostly comes in our minds. But in present times one of the most popular ways of marketing is through internet marketing.

If you have a company that is into selling of a product or service than you would definitely be concerned about driving the targeted traffic to your website. Here the main issue is to get list of the targeted or potential customers that can convert into clients. This list of potential clients is very valuable for fixing the target in internet marketing.

Install an auto responder for building up the list of customers. It offers the facility to frame pre-write letters and keep it on pre-determined time schedule. Thus providing you the facility to keep in touch with the customer's list whether in or out of office.

After installing auto responder in your website, create a page that gives the site visitors chance to subscribe to your mailers. Put proper series of letters into your list. Keep the letters simple in language yet informative and interesting.

After you have set up internet marketing campaign, consider mailing the mailer to the customers listed in the list for higher website traffic. Articles are inexpensive and sureshot methods of attracting greater traffic and improve search engine ranking.

In order to reach to your target audience build up a strong internet marketing campaign. It operates even when you are offline thus a continuing procedure.

In the present market scenario you need to publicize your products and services which will spread its awareness among the potential clients. Some points are to be taken care of with respect to the marketing campaign.

Get a perfect public image designed by your website designer so as to exhibit your company image that is professional and classy. It should be strong enough to leave a positive first impression on the user as everyone seems to be running short of time! Therefore hire a reliable and expert website design company for creating eye-catching design. Create internet presence that is attractive and appealing to the masses.

You can do internet marketing in various ways like SEO, PPC, emails and conversion rate optimization. Develop marketing strategies that can do branding for your business right from logo designing to corporate image development. A brand speaks for itself and is considered as the backbone for any business.

From ArticlesBase!

Viral marketing strategies are an important tool for any company looking to expand its presence both online and in the real world. Viral marketing strategies aim to spread a brand name or product in a rapid fashion using the concept of word of mouth advertising. Viral marketing is so named due to the fact that when it's successful the content can spread rapidly much like a virus.

One of the many effective viral marketing strategies is done through the use of articles. The idea of these in a viral marketing sense is to write an article which people will want to read. This can be done more easily than one might think. The next step is to include a resource box at the bottom of the article.

Ideally this resource box should contain a little information about yourself and a link back to your website. The final touch is to include a copyright which gives other website owners the right to post your article if they leave the copyright and resource information intact. If the article offers truly unique and entertaining content it will spread around the internet at a rather rapid pace.

One of the more technical viral marketing strategies used is to develop a piece of software which people will want to use. The idea of this is to offer the software free of charge. In most cases this type of viral marketing will aim to develop some form of free, web based game which is both entertaining and somewhat addictive. As more and more people find this simple little game they will spread the word to their friends and families and it will continue to grow. Other sites will include free one way links to your site which hosts this simple game.

One of the oldest viral marketing strategies for online viral marketing is using an email signature. It seems simple and in many ways questionable but it really does work. Every single time you send an email with your websites information at the bottom you gain the chance of someone clicking on your site. Every time you get someone to look at your site you potentially get someone who will tell their friends about you. This is not always the quickest form of viral marketing but it can be an extremely effective form.

Another one of the older viral marketing strategies which can work wonders both in gaining you the viewers you want and the reputation you need is forum posting. The goal of forum posting is to not only share useful information or help with people but to include a signature with your companies name and website.

Though this usually offers relatively little help for search engines it is a great way of gaining clicks. You can also establish yourself as an expert by answering questions relating to your field which improves your overall image.

Viral marketing can be a challenge for people who are just beginning to understand it. Learning and using the right viral marketing strategies will help you to grow your business and gain a solid reputation.

So you’ve just built a spanking new website with your company brochure recreated in pixel form. Now you’ve just got to wait for visitors to arrive before the sales start rolling in, right? Wrong. Selling your products and services online presents unique hurdles compared to the bricks and mortar world. Your website has to be able to build trust and confidence with visitors before they’re going to buy.

Make your website ‘sticky’

People search the web for information. Not advertising. And using the marketing language and sales spiel from your corporate brochure isn’t going to cut it online. Web users have the attention spans of goldfish, and will swim away in fright at the first sign of a sales message.

The average website visitor will leave within the first minute. They might have a browse around if you’ve got an attractive landing page. But they’ll quickly leave and look elsewhere if they can’t find the answers they’re looking for.

So for your website to be an effective sales generating machine it has to be ‘sticky’ and keep hold of visitors for as long as possible. Because the longer they’re in your store the more time you’ve got to prove why you’re the answer to their problem.

Provide ‘social proof’

The best way to engage attention is with content of value, rather than marketing messages. Before a visitor is going to place an order or pick up the phone you have to be able to answer any questions blocking a sale and earn their trust. You can achieve this through your content.

Providing case studies, customer reviews and testimonials will help to demonstrate the ‘social proof’ of your product or service. The social proof is the real world evidence that your product does what it says on the tin.

People are increasingly sceptical of marketing, but they do listen to each other. So make sure you’re providing plenty of content from third parties to give concrete to the claims on your landing page.

Build rapport with valuable content

The old adage ‘people like to do business with those they like and trust’ has never been truer than online. Until we’ve developed virtual salesmen to talk to prospects one-to-one, you can use your content to build rapport with prospects. A popular vehicle for doing this is to use a blog, which is in essence a content management system with added bells.

Rather than posting rants on who never gets the tea, provide useful articles commenting on industry news, offering advice on how to use your product or giving examples of how you’ve solved a customer’s problem.

If you’re providing information of value then prospects will either subscribe to your blog or keep returning for updates. Few people are ready to buy the first time they visit your site.

However, if you’re providing ongoing content of value then you can build trust and confidence in your expertise over time. And with the right strategy in place you can even try and position yourself as a knowledge leader in your industry.

Google loves regularly updated websites

If it’s regularly updated, Google and other search engines will love your blog as much as your readers. The search engines rate sites based on the frequency with which they’re updated and the links pointing to them from other sites.

If you’re content offers value, rather than shallow sales messages, then other websites will naturally link to you over time and boost your natural search engine ranking.

Valuable content is a competitive advantage

With broadband now in most UK homes and businesses, an effective sales generating website has never been more crucial.

So whilst your competitors struggle with their static online brochures, turn your web presence into a channel for engaging prospects with valuable content, and convert more browsers into buyers.

Viral marketing is an easy and powerful way to promote your business website, products and services among online users. It is an innovative, genuine, and practical advertising technique that is aimed to create awareness about a particular organization and its resources.

Competent Promotion Procedure for Your Business Website

To achieve success in your online business, it is important to generate brand awareness and targeted traffic. Consequently it is essential to make use of all available marketing methods which ensure positive results. Viral internet marketing is one such promotion technique which can be efficiently used to accomplish your online business objectives.

Viral advertising largely depends on word of mouth promotion. This promotion technique helps to market your products and services indirectly. So it is important to have a completely organized and properly designed website which can attract customers. Viral marketing strategies must be attractive, so that the visitors will be encouraged to convey a positive message regarding your products and services to their acquaintances.

Budget-friendly Promotion Technique to Enhance Brand Visibility

The promotion of your products and services is carried out through existing social networks and other resources. Viral marketing enhances your website traffic. With improved website traffic, an increase in conversion rates, sales leads and profit can be experienced.

At present viral advertising technique is gaining popularity and is frequently used by several online business establishments. Viral media such as emails, video clippings, images, online games, sharing of files, articles, blogs, forums, press releases and lot more are skillfully utilized for product promotion.

Benefit from Superior Marketing Solutions from the Experts

The internet business world is becoming more and more competitive. So it is essential to adopt proper marketing strategies according to the changing promotion trends and requirements for achieving superior results. It is here that the services of professional viral marketing firms become important. There are many competent companies in the industry, which have talented professionals to effect the promotion campaign. Take care to select the right firm which is able to provide reliable and economic solutions based on your business requirements.

When it comes to making money online you find a giant amount of information, all this information can be a daunting task if you don’t know where to start.

You can find tons of opinion and views on one single product and can even get brainwashed by the sheer volume of assumption made from different factors. It is very important to know what is right and what is wrong and be able to differentiate between the information that is required to you.

The most amazing factor of online business is that you can give your expert advice on anything even if you don’t have any idea about it. You can research, analyze and come up with your own viewpoint.

Similarly there are many people online who are trying to scam people by giving false advice and false information. It is very important to keep these people on bay while you search for genuine information.

Moreover sometimes you can even get stuck in the information highway that will be thrust upon you by the whole process of searching information. There are few points you should always consider to find out who is expert and who is simply faking to be one:

1. Identify and follow the leaders

2. Check the background and history of the expert

3. Search multiples sources

4. Follow a community

Following above four points you can make sure that you get only the most genuine and reliable information to move your business forward. You should always go with masses and see what they are offering.

Never believe in claims and easy ways, you need the PROOF that these things work. There are tons of people online trying to rake in instant cash by scamming newbies.

It is very important that you research and plan your information retrieval process or else you will simply be stuck in the information highway and get caught by information overload which can be more dangerous that other disturbing factor.

In recent years, e-mail marketing has been used by websites to promote products and services. This marketing strategy has proven to be effective and cost-efficient. Besides search engine marketing, which is the number one strategy, e-mail marketing is gaining popularity and is now being resorted to by a lot of companies. E-mail marketing is no different from direct mail marketing. In the past, companies send catalogs and other product announcements to people using snail mail or postal services. E-mail marketing does the same thing but the information is sent electronically. The difference is in terms of speed. Using the e-mail facility is not only fast, it is also cheap. Here are reasons why an e-mail marketing campaign is an important internet marketing tool that can give you a higher return on investment : Easy to use and cost efficiency Setting up an e-mail marketing campaign is as easy as sending a personal e-mail. Though you will be e-mailing to hundreds if not thousands of people, there are available inexpensive auto-responders and e-mail marketing software to make the work quicker. An e-mail marketing campaign does not require too much of an investment nor time to implement. Provide constant communication with customers Not too many people will place their trust on someone selling through the internet. A lot of buyers are even hesitant to pay online. An e-mail marketing campaign allows the seller to assure buyers of its credibility. Why is this so? Through constant e-mail updates on products and services, customers are kept informed of what is new and upcoming. Regular communication between seller and customer is present. This is important in building trust especially on the customer’s part. E-mails can reach targeted customers better It is a waste advertising to people who are not really interested in your products or services. An e-mail marketing campaign will have an opt-out option and those who do not want to receive updates can always use this option. When someone receives an e-mail from your company and does not opt-out this is an indication that the person is interested and would like to know more about your products or services. A targeted market will be established. It will now be effortless to promote products and services. Make your business noticed Studies have shown that for a customer to buy from a site, it will take several visits before a sales conversion will take place. This is not really news that companies welcome. With an e-mail marketing campaign, you will be in touch with your potential customers on a regular basis. Customers will then know the availability of a product or service from your site. Whenever a need comes up, there is a high probability that the customer will remember your site and likely buy from you.