Most of us are well aware that the search engines frequently change their algorithms to improve search results for users (and foil spammers), which can make it challenging for small businesses just to keep up. But as web technology continues to evolve, it also creates new opportunities for small businesses to improve their SEO strategies and boost their rankings as well. Social media (sites like Facebook, Twitter, LinkedIn, Technorati,...
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What makes the difference between an under-performing article and one with a drastically higher number of views? Many times it’s something as simple as an awesome title that pushes an article over the edge from so-so to spectacular! Here’s why your title is crucial: Most of the time readers will discover your article through: a) a Google search b) looking through an article directory In both of these instances, your headline is...
