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Skip Common Web Marketing Mistakes in Your Business With These Tools

Publish by: Webmaster Thursday, April 2, 2009

Now that you have your business started, running and even making money, I`ll bet you thought you made it past all of those super common Internet marketing mistakes everyone makes, right? Wrong. There is a reason they are common mistakes. Once you have your basics down, such as your domain name, hosting, website, auto responder and newsletters, now you can look into 3 popular tools to help you expand and increase your business. Blogging Your Business You might have heard what a blog is, If you have good. If not, it is a shortened version of a Web Log. These originally started by users who wanted to keep short, quick posts about what they are doing. This was the beginning of social media. Blogs are easy to setup and anyone can do it with no programming skill. Blogs have become quite popular for business because of the same reason they were started. They allow you to interact with customers by posting content, articles, or other information where customers not only have access, but can make comments about your posts. Blogs are very search engine friendly, helping your site get found, which means more traffic to your site, and potentially more dollars in your pocket. Exchanging Links Through Your Own Link Directory If you have have a website, one this you would have likely done is submit your website to search engines and link directories. But what many business do not realize is that they too can own and operate their own link directory. Why you ask? Because other people will submit sites to your directory too. As link directories become larger and and receive more traffic you can actually charge to have sites listed. This also applies to advertising banners, link banners, and any other monetization methods you with to implement. And don`t forget to promote your own site on your own directory. Create An Internet Marketing Strategy Something you must do in order to succeed with your Internet business is to have a strategy in place. Like any great general, you need to know your battlefield. Learn about all the different methods that you are planning to use to market your business. Several options are banner ads, Ezine classifieds, Article Marketing, Traffic Exchanges, and Pay Per Click advertising. Make sure you know the pros and cons of each method you are using and how they will affect your business and your bottom line. You will need to have multiple methods for promoting your products and services. A pretty common Internet marketing mistake among new business owners is not utilizing all of these different tools and methods, or doing them wrong. Take your time to learn what your doing with each and you will be able to effective draw more traffic to your website and products. The more tools you have that help you run your business smoothly, the greater your chance of success.

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